In this workshop, industry professionals will work with participants to give them the tools to showcase their work online and maintain an online presence. This opportunity is open to enrolled members of the Eastern Band of Cherokee Indians and presented by Museum of the Cherokee People in collaboration with Mountain Bizworks.

Schedule

10am-12:30pm: Optimizing Your Online Presence: Websites, Online Sales, & Communications (with LOAM Marketing)
This seminar will define the main pillars of a successful website, demystify SEO (search engine optimization), and explore best practices for setting up and maintaining a webshop. At the close of this segment, seminar participants will have a clearer understanding of their next steps towards a vibrant online presence, and the confidence to move forward with tips and tricks in their back pockets.

12:30pm-1:30pm: Lunch (Provided)

1:30pm-4pm: Simple Product Photography: Creating Effective Product & Promotional Images (with LOAM Marketing)
This workshop will focus on the components of successful promotional images and product photos. Whether participants have a DSLR camera or are using a smartphone, they will walk away with a strategy to optimize their photography set up in their own studios. Participants need to bring a smartphone to the workshop. 

Click here to register.

Craft Your Commerce is an entrepreneurial program designed to connect, elevate and advance creative and craft-centered companies through a series of business training workshops and classes designed by makers for makers. CYC envisions a growing, engaged, and sustainable creative community that is a major economic driver to the WNC region.